COMM 5314 - Strategic Communication Research Methods

Credits: 3 Class: 3 Lab: 0
Prerequisite(s): Graduate standing or departmental approval
The course introduces students to the strategic process of collecting and analyzing information in community engagement settings. The practical focus of course assignments will be on using research to develop and assess communication strategy for community engagement. Specifically, students will learn the research process, including the unique language of research, and will become skilled at planning, conducting, interpreting and presenting original research.