APAL 4304 - Crisis Management and Communication for Leaders

Credits: 3 Class: 3 Lab: 0
Prerequisite(s): Declared BAAS-AA-APAL major
This course focuses on applying best practice techniques in managing crisis communications and emergency supply chain resources to address the needs of the people, organizations, and communities impacted by an emergency or disaster event. Best practice crisis communication techniques will include focusing on delivering effective and timely information to FEMA and to the people, communities, and authorities working to address safety and disaster recovery needs. Communication channels will include news media and social media to determine the best channel for the intended audience and most timely and appropriate delivery method for the message Managing FEMA supply chain resources will focus on FEMA procedures and operations in identification, coordination, and delivery of appropriate resources to people and communities in a timely and effective manner.